In our previous blog post, we explained why customer relations are important in ecommerce and gave you examples of how to improve them. In this post we’re going to explain why it’s a good idea …
Read moreAutomated customer service – The What, The Why and The How
Previous Prime Days allowed brands to use the event to test out strategies and restock for Q4 shopping holidays. But unfortunately, from last year no such luxury exists. As Amazon does not reveal the exact …
Read moreAmazon Prime Day and Brand protection – what is the right approach?
What is ‘Data decay’ (bad data)? This term refers to the degradation in the quality of data. The importance of collecting and managing your data is undoubted. But if you only store and don’t have a routine for …
Nowadays ecommerce businesses have the opportunity to function like normal stores, but with the additional reach and flexibility of online commerce. However, ecommerce businesses need to bring more to the table to meet modern high …
In our previous blog post, we started the topic of software selection. We covered a few important points on why invest in software solution and how potentially you can fall behind the competition if you don’t. …
Read moreHow to choose the Right Software to Grow your Ecommerce Sales part 2
Choosing the right technology that covers your specific business needs is often not a quick or easy task. While many favour one main sales channel, there is the argument for why most brands should prefer D2C and …
Read moreGuide to choosing the Right Software to Grow Ecommerce Sales part 1
Marketplace platforms allow businesses to increase their revenue by acting as middlemen and pairing buyers with sellers. To get the most out of the marketplace opportunity, brands and retailers need a clearly defined customer proposition, …
“This year the automotive industry recovered from a seemingly impossible collapse in the immediate aftermath of the pandemic. The industry has brought back nearly 80% of the jobs lost. Far better than most other sectors …
“When you develop your opinions on the basis of weak evidence, you will have difficulty interpreting subsequent information that contradicts these opinions, even if this new information is obviously more accurate.” Nassim Nicholas Taleb In …
In our previous blog post, we discussed D2C (‘Direct to Consumer’) and its potentially biggest benefits. In this one, we explore the channel conflict which can occur when switching to a different channel. We argue …