The automotive parts industry has been going online for years, and this accelerated dramatically through necessity in 2020. That means getting to grips with marketplaces, which account for the majority of ecommerce. The trouble is, consumer automotive parts and accessories buyers take a different journey. At the same time OEs and OEMs worry about their brand online and their other channels, while distributors and resellers have resource issues adding vast numbers of stock and additional online channels. There’s so much to learn, and so little time. This is where ecommotors comes in.
Features
Aftermarket ecommerce is our DNA
We are steeped in this category. We know multichannel ecommerce and we’re regularly consulted by marketplaces on what works. We’re effectively your back office for all the major industry automotive data cataloguing systems.
Automotive parts data building and optimisation
Good data is the key to selling. Our team of motor ecommerce specialists build, enhance and optimise your data to make sure it matches the requirements for each individual marketplace and improves your sales success.
Marketplace set-up and onboarding
Each marketplace is different, but they’re all focused on the ideal customer experience. We have the specialist skills and resources to recommend the right marketplace mix and get you selling swiftly, successfully and profitably.
Automotive parts data localisation and translation
Don’t let language and culture be the barrier to profitable selling in cross-border markets. We’ll support your expansion goals with world-class, affordable translations and full localisation for your listings.
Marketplace and store management
A dedicated account manager focuses on continuously improving your sales by looking at all the elements of your listings, conditions and policies, together with your competitors, to keep your seller ratings stellar.
Automotive parts order fulfilment management
Once your customer hits the buy button you need to get the right products to them in the most effective way possible. We’ll manage the network for pick, pack and ship and get your logistics working optimally.
Multilingual customer support
Your reputation determines whether your buyers will keep buying from you. We provide you with full customer support covering all marketplaces and required languages to secure your reputation and approval ratings.
Reporting and analytics insight
Data is everything. Our system collects data across your ecommerce activities and provides flexible, in-depth dashboards and reports across sales, inventory, customers and margins, for regions, SKUs, suppliers and so on.
Multichannel ecommerce system for automotive parts
Scale up as much as you want to millions of SKUs and many thousands of orders. Our platform scales up your business and control all of your trading environment with comprehensive functionality and process automation.
Brand Benefits
Control your brand online
Take control over your presence on marketplaces and promote your own brand directly, rather than relying on third parties who have a host of other brands and conflicts to manage.
Get your data B2C ready
Good B2B data on your products has been as important as the sales person and you have to attach the same level of importance to your B2C data. We provide indexing solutions to marketplaces, brands and resellers.
Grow incremental revenues from automotive parts
Buying patterns are moving online to serve consumers, business buyers and your competitors. Marketplaces and web stores can drive additional revenues which don’t erode your current channels.
Avoid automotive parts channel conflict
Consumers want to connect with your brand directly, and if you’re not there, others will be with your products. Consumers will pay a premium to interact with you without stepping into your other distribution avenues.
Go multichannel for resilience
Being on multiple channels spreads your risk and makes you better able to overcome adverse factors outside your control. Being on multiple online marketplaces further insures you and accesses new consumer cohorts.
Be robust
Adding a new online marketplace can result in explosive growth, which you need to be ready for. Offload your processes and large volumes of SKUs and orders to us; our services and systems will handle them.
Accelerate your time to market
Adding vast numbers of part listings with high quality data is very time-consuming and new marketplaces are a steep learning curve. We’re already doing this many times over and we know the fast track.
Integrate with your existing systems
Use our single system as the ERP for all your back end business processes, or connect us to your existing ERP and other systems. Automating your manual processes allows you to scale profitably and at speed.
Understand what’s really happening
Don’t be fighting blind when it comes to the performance and profitability of your online channels. Having access to accurate data and being able to manipulate it easily gives you insights you can act on immediately.